It's July, and around our house, that means it's Tour de France time! Mornings are now begun with a cup of coffee or tea and the day's stage. As fans of racing and advocates for safe biking everywhere, we were delighted to see that People for Bikes is now partnering with Trek Factory Racing, by co-sponsoring Trek's pro team.
People for Bikes is a national/international bike advocacy group which serves as a "big tent" for riders, advocates, grandparents and industry - anyone who cares about making bicycling safer.
Elevating bicycling safety to the international stage by partnering with Trek's professional team is an exciting development - not saying we're cheering for them, but that logo does make us smile. :)